The study of personalities is one of the subjects that has received attention from ancient and modern sciences such as psychology, and despite the diversity of civilisations, cultures, religions, customs and methods of family upbringing, there are general features that determine the personality type, and they are closely linked to all of a person's life stages.
It is a two-way exchange process, information exchanged between two people, such that either of them can influence the other, rather than it being in one direction or an instruction issued from one person to another.
It is a vital necessity among the necessities of work and achieving integration among its elements.
It is a standard for successful work.
It contributes positively to achieving the organisation's goals.
It increases the effectiveness of work within the organisation.
Employees and customer service staff, managers and team leaders, and teachers and trainers.
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A kit for women on personal marketing in the job market: setting goals, building a strong CV, creating a personal website and blog, and succeeding at job interviews and networking.
A kit on the psychology of persuasion, covering how people respond to persuasion attempts, its principles, rules and methods, and the behavioural and technical skills needed to influence others and negotiate effectively.
A kit on dealing with the public and customers, covering different temperaments, service excellence, dialogue, listening, persuasion, presentation skills and body language.
A kit on facing life's pressures with patience and optimism, helping participants find contentment, make peace with themselves and overcome the obstacles to happiness.
A kit on thinking styles and how to measure them, reviewing the Torrance, Sternberg, MacLean and Sperry models before focusing on the Herrmann instrument and its uses at work and at home.
A kit on understanding different personalities and dealing with others effectively, using dialogue, listening, persuasion and body language to build strong human relationships.
A kit on building positive habits that bring success and optimism, with practical steps such as starting small, using visual cues, tracking commitment and rewarding yourself.
A kit on starting your journey to success through self-discovery, building self-confidence and a strong personality, and using self-motivation to reach your goals.
A kit on taking initiative and its power to make a person a role model, covering the motives, traits and success factors of initiatives and how to build a proactive spirit.
A kit on the foundations of effective dialogue, developing listening and communication skills and helping participants manage discussions and exchange views calmly and respectfully.
