The last two decades have been marked by the speed and depth of global changes in which organizations and institutions of all types operate.
This presentation introduces strategic management through a four-part framework, helping organizations understand their environment, set direction and turn plans into results.
What the content covers
The concept and importance of strategic management
The four main components of the strategic management cycle
Applying strategic thinking to real organizational situations
It gives trainers and managers a structured way to teach and discuss strategy.
Executives and board members; planning and organizational development officers; trainers and consultants in strategic management; and management students and researchers.