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Roaya

Institutional Communication Fundamentals and Functions Training Kit

  • 1 day
  • 2 sessions
  • 120 min / session
  • 4 hours in total
  • Intermediate level
  • Arabic

Description

**Institutional Communication Fundamentals and Functions Training Kit**

**Institutional communication** represents the practical framework organisations rely on to build their image, reinforce their messages and achieve the integration of **institutional communication management** with high efficiency. This training kit provides a comprehensive professional overview of **the functions of institutional communication** and its mechanisms, focusing on developing **internal communication in institutions** and raising the efficiency of **external communication** in a way that directly reflects on the quality of **communication skills in the workplace** for administrative and executive teams.

**Why trainers should obtain the Institutional Communication Fundamentals and Functions Training Kit**

  • Enabling you to deliver a professional training programme on **institutional communication** supported by an integrated framework that explains **the functions of institutional communication** in a clear and applied manner.

  • Equipping you with a structured training curriculum that supports building an **institutional communication strategy** and linking it to the institution's objectives.

  • Supporting your training sessions with practical tools and measurement schedules that help evaluate **institutional communication management** and analyse the level of **communication in the workplace**.

  • Enhancing your ability to train participants in developing **communication skills in the workplace** and improving the efficiency of **internal and external communication** in institutions.

  • Providing professional questionnaires and observation cards to precisely and systematically measure the impact of training related to **institutional communication management functions**.

**Browse a selection of specialised training kits in the field of management and professional development**

Objectives

  • Grasp the patterns and tools of institutional communication and apply them within an institutional communication strategy in the digital environment.
  • Manage internal and external communication in institutions efficiently to enhance institutional communication management effectiveness.
  • Apply the steps of institutional communication functions professionally, particularly in crisis situations and changing work environments.
  • Plan to improve communication in the workplace and develop policies related to institutional communication management functions.
  • Use technology to support the institutional communication strategy and enhance communication skills in the workplace in line with best administrative practices.

Who it's for

Institutional communication officers, public relations staff, and managers in organisations and government bodies.

Training sessions

  • The concept of institutional communication and its dimensions
  • Patterns and tools of institutional communication in the digital environment
  • Skills for building a clear and effective institutional message
  • Managing internal and external communication channels

Version 1 — updated 16 October 2026

We keep the content up to date; every download gets the latest version.

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Frequently asked questions

Institutional communication officers, public relations staff, and managers in organisations and government bodies.

Files coming soon